Earth-friendly

Pet products

that ACTUALLY

GIVE A SH!T®

Certified Home Compostable Products That Actually Work + Feed Rescues

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Family Run Start-Up

Earth friendly

Recycled Materials

Cruelty Free Peta Certified

Best Sellers

Our most-loved essentials for cleaner walks and happier dogs.

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Every purchase makes a real impact!

Ocean-bound
plastic recycled

3215

Trees
planted

647

Meals
Funded

83,350

Products donated
to shelters

$56,117

More than Products

WHO SAYS LOOKING AFTER YOUR PET CAN'T ALSO CHANGE THE WORLD?

Two Issues you are Fighting when joining GIVE A SH!T®

feeding them.

Every Purchase Helps Feed rescue Dogs + Cats!

Millions of rescue animals. Never enough food bowls.

Shelters and rescues worldwide run on donations, and food is one of their biggest recurring cost.

Every GIVE A SH!T® purchase helps fill those bowls: 83,350 meals funded so far, on a mission for 100,000 by 2030.

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Poop bagsWipesPackaging
The Problem.

The industry is full of crap

The pet industry generates millions of tons of plastic waste every year.

Most brands label their products biodegradable, but in reality, many of them simply break down into microplastics that stay in the environment forever.

We believe pet care should never create more problems than it solves.

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The Founders

who started this important mission

who started this important mission

CURTIS + Katie

The Compulsion

Curtis has diagnosed OCD. Two compulsions, specifically: environmental issues, and animal harm. If he saw a plastic bag in a hedge, he stopped. If he saw something furry on the highway shoulder, he'd pull over to check it wasn't a hurt animal.

The walk

In 2018, on a walk with his wife Katie, Curtis spotted a public bin overflowing with plastic dog poop bags. Hundreds of years in landfill. He turned to Katie: "Babe. Let's create compostable poop bags. Like, actually compostable."

The missions

Two missions, one brand. Fight pet-industry waste. Feed rescue animals. The target: 100,000 meals funded for rescue animals by 2030.

The team

The brand was founded by Curtis and his wife Katie. They've since been joined by some incredible individuals. Including Lee the Co-CEO, Antonella the community superstar and Jodie, Curtis' sister.

The rule

If a product can't tread significantly more lightly on the planet, we don't make it.

Frequently asked questions

Why is the brand called GIVE A SH!T®?

Because it's the truest thing we could say. We give a sh!t about rescue dogs. We give a sh!t about microplastics that outlive your kids. The name says it out loud so no one has to guess.

Who runs this?

Curtis and Katie started it in 2018. Lee joined later as co-CEO. Antonella joined as community superstar. Jodie, Curtis' sister, joined too. The team's grown since. Still family-run.

What's a "meal" on your counter?

Our way of turning donated dollars into something you can picture. We use a 25-cent benchmark per meal, set conservatively against what shelter feeding programs publish. The full math is on our Transparency page.

Where does the 10% of profits go?

10% of our profits, calculated and paid every two weeks, goes to the Soi Dog Foundation, who rescue strays from abuse, neglect, and street life across Thailand and beyond. We also send monthly product donations to rescues and fosters across the US. Every payment is receipted on our Transparency page.

Where can I see your impact?

The live counter higher up on this page tracks plastic recycled, trees planted, rescue animals fed, and products donated to shelters. For the deeper story, visit our Rescues or Sustainability pages. For the raw math and donation receipts, our Transparency page has the lot.

What certifications does the company hold?

Our bags have two compostable certifications covering three standards:

🌱 TÜV Austria OK compost HOME for our bags. Meets the NF T 51-800 home composting standard. (Breaks down in your backyard compost.)

🌱 TÜV Austria OK compost INDUSTRIAL for our bags. Meets EN 13432 (Europe) and ASTM D6400 (US). (Breaks down in industrial facilities.)
Our wipes use VEOCEL™ lyocell fibers from Lenzing. They carry:

🌱 FSC certification with chain of custody verified to our finished pack (the FSC logo's on every box).

🌱 TÜV Austria compostability certifications at the fiber level.

👩‍⚕️ Veterinarian-certified ingredients list.

The entire range is:
🐶 PETA Cruelty-Free certified.

How do I know your "earth-friendly" claims aren't greenwashing?

Because we don't say "eco-friendly." We say compostable, plant-based, and FSC-sourced. We name the certifying body for every claim:

🌱 Compostable: TÜV Austria (OK compost HOME + INDUSTRIAL)

🌱 Plant-based fibers: VEOCEL™ lyocell from Lenzing

🌱 Responsibly sourced wood: FSC chain of custody on the wipe pack

If a claim isn't third-party verified, we don't make it. Skeptic? Good. We're built for skeptics.

Where are your products made?

Designed in New Zealand. Made in China and the United States. We pick manufacturing partners by who builds the product right, not by which country has the nicest postcode.

Our Chinese partners hold every relevant certification, pay fair wages, and several run on solar power with closed-loop water systems. That's the bar. If a factory can't clear it, we don't use it.

Why some products in China? Because keeping our prices accessible matters more than printing "Made in USA" on every box. Most rescue advocates can't pay luxury prices to do the right thing. That's the trade-off we made. We're not hiding it.

Do I get auto-enrolled in a subscription if I order?

No. Subscriptions are opt-in only. If you select "Subscribe and save" you'll see exactly what you're agreeing to. If you order one-time, you're one-time. You can cancel anytime from your account.